After Hours! Building the Brand: Social Media for Creatives
After Hours! Building the Brand: Social Media for Creatives
We're staying open late for this one!
When: January 30th, 2025, 6 - 9pm
Class Size: Limited to 6 participants for a collaborative and personalized experience
Are you a creative, artist, or designer who wants to use social media to grow your brand but without feeling glued to your phone? This hands-on workshop is designed just for you.
Over the course of 3 to 4 hours, you'll learn how to align your content with your creative process, craft engaging reels and videos, and develop a no-BS strategy that works for your brand. From understanding your audience to editing with tools like CapCut and TikTok, this class focuses on practical techniques to help you show up authentically online without burning out.
We’ll dive into:
- Planning and creating videos that resonate with your audience
- Building a cohesive brand that reflects your unique style and values
- Time-saving tips for content creation and sustainable social media practices
- Hands-on guidance to create your own reel during the class
What to bring to class:
- Camera phone with access to Instagram, Tiktok (if it's not banned yet!), facebook, etc.
- 1-3 items you want to create content with
- Notebook or laptop to take notes
After purchase, we will send over a short questionnaire to get a better understanding of your online presence, audience, and your support needs.
About the Instructor:
This class is taught by Mikaela Friedman, a visionary artist, social media strategist, and co-founder of Shop Slow and the Slow Fashion Festival. Mikaela brings a wealth of experience in growing creative brands online, including helping independent designers and makers find their voice on platforms like Instagram and TikTok. Known for her spicy, no-BS approach, Mikaela has built vibrant online communities while prioritizing authenticity, sustainability, and storytelling. She’ll guide you through the process of creating content that feels true to you and that your audience will love.
Bring your creativity and your smartphone. We’ll help you with the rest!
Sliding Scale Explanation: We believe that financial barriers should never prevent anyone from accessing valuable skills and experiences. Our sliding scale fee structure allows participants to choose what they can afford while still supporting the cost of running the class. If you're financially stable, we encourage you to pay toward the higher end of the scale, which helps subsidize those who may be experiencing financial difficulties. No matter where you land on the scale, your participation is important to us, and we are committed to fostering an inclusive and welcoming space for everyone.